UXPLORE

A user research study on how UX students stay informed and connected

Role

UX Designer

& Researcher

Time Frame

8 weeks

Team

Clarissa Hyun

Daraksha Shaik

Rashi Dhoju

UXPLORE

A user research study on how UX students stay informed and connected

Role

UX Designer

& Researcher

Time Frame

8 weeks

Team

Clarissa Hyun

Daraksha Shaik

Rashi Dhoju

UXPLORE

A user research study on how UX students stay informed and connected

Role

UX Designer

& Researcher

Time Frame

8 weeks

Team

Clarissa Hyun

Daraksha Shaik

Rashi Dhoju

Background

Background

Domain of Inquiry

Domain of Inquiry

It's no secret that many designers regularly attend meetups, events, and conferences. UX design is a fast moving field that require its practitioners to constantly keep up with new trends and exchange ideas with each other. Our team wanted to look at how UX students specifically find these events and stay connected with each other.

It's no secret that many designers regularly attend meetups, events, and conferences. UX design is a fast moving field that require its practitioners to constantly keep up with new trends and exchange ideas with each other. Our team wanted to look at how UX students specifically find these events and stay connected with each other.

Discovery & Research

Discovery & Research

Interviews and Contextual Inquiry

Interviews and Contextual Inquiry

It's no secret that many designers regularly attend meetups, events, and conferences. UX design is a fast moving field that require its practitioners to constantly keep up with new trends and exchange ideas with each other. Our team wanted to look at how UX students specifically find these events and stay connected with each other.

It's no secret that many designers regularly attend meetups, events, and conferences. UX design is a fast moving field that require its practitioners to constantly keep up with new trends and exchange ideas with each other. Our team wanted to look at how UX students specifically find these events and stay connected with each other.

Key Findings

Key Findings

Across the interviews we conducted, we found that:


1. Users use multiple sources to find events
2. Many struggle to keep track of event logistics
3. Price, location, subject matter, and event type are important factors when deciding whether or not to attend events

Across the interviews we conducted, we found that:


1. Users use multiple sources to find events
2. Many struggle to keep track of event logistics
3. Price, location, subject matter, and event type are important factors when deciding whether or not to attend events

Pain Points

Pain Points

User Persona

User Persona

From our user research, we created our user persona Amanda. We had debated whether or not to create two personas, one for the experienced student and one for the newer student. However, in our affinity map, we did not find enough of a difference between these experience levels to warrant two personas. Most students, despite experience level, had the same frustrations, motivations, and processes.

From our user research, we created our user persona Amanda. We had debated whether or not to create two personas, one for the experienced student and one for the newer student. However, in our affinity map, we did not find enough of a difference between these experience levels to warrant two personas. Most students, despite experience level, had the same frustrations, motivations, and processes.

Competitive Analysis

Competitive Analysis

After identifying user needs and pain points, we conducted a competitive analysis of sites that our users currently use to find events.

After identifying user needs and pain points, we conducted a competitive analysis of sites that our users currently use to find events.

We found that

We found that

Design

Design

Requirements

Requirements

Taking into consideration competing meetup and event platforms as well as listening to user needs, we identified gaps and opportunities for a UX focused solution.

Taking into consideration competing meetup and event platforms as well as listening to user needs, we identified gaps and opportunities for a UX focused solution.

Discover

Discover

- For you page and explore page
- See event info

- For you page and explore page
- See event info

Post

Post

- Post and create events
- Verify users for posting
- Add event tags to post

- Post and create events
- Verify users for posting
- Add event tags to post

Social

Social

- Message other users
- RSVP
- Share post through DM
- See if friends are attending event
- Organization and personal profile setup

- Message other users
- RSVP
- Share post through DM
- See if friends are attending event
- Organization and personal profile setup

Search

Search

- Filter for date, cost, location, virtual/in person, and event type

- Filter for date, cost, location, virtual/in person, and event type

Organize

Organize

- Integrate in app calendar

- Integrate in app calendar

We wanted our solution to be a crowdsourcing app that:
1. Helps users find and keep track of events they're interested in
2. Create and maintain community ties and networks

We wanted our solution to be a crowdsourcing app that:
1. Helps users find and keep track of events they're interested in
2. Create and maintain community ties and networks

Wireframes

Wireframes

Each of our team members designed their own version of the app's following page:

Each of our team members designed their own version of the app's following page:

We then combined the best features from each design to create the design basis for our app.

We then combined the best features from each design to create the design basis for our app.

Prototypes and Usability Testing

Prototypes and Usability Testing

After our initial wireframes, we created more screens and conducted usability tests with 4 users to see where improvements could be made.

After our initial wireframes, we created more screens and conducted usability tests with 4 users to see where improvements could be made.

Findings:

- Three participants asked about having the search button on the home page
- Three participants said that there was too much information in the home page
- One participant had a problem with finding the search button on the explore page

Findings:

- Three participants asked about having the search button on the home page
- Three participants said that there was too much information in the home page
- One participant had a problem with finding the search button on the explore page

Solution

Solution

The class had ended before our team had a chance to revise the design following the usability testing. After reviewing the project to put into my portfolio, I decided to go ahead and finish the final design to bring the project to a more satisfying close!

Based off user feedback, I modified the following page to be less information dense and included the search bar at the top. I also modified the explore page by taking out the live event feature which seemed to confuse users and distract from the search bar.

The class had ended before our team had a chance to revise the design following the usability testing. After reviewing the project to put into my portfolio, I decided to go ahead and finish the final design to bring the project to a more satisfying close!

Based off user feedback, I modified the following page to be less information dense and included the search bar at the top. I also modified the explore page by taking out the live event feature which seemed to confuse users and distract from the search bar.

Reflection

Reflection

Research & Design

Research & Design

This project was a bit time constrained due to the length of my class but I think it would be interesting to continue working on the design of the app, so I can get more practice with the design process. I definitely would like to add the calendar features to the prototype and see how that would be integrated.

As for the research, I would have liked to conduct the interviews with UX students of different schools and geographic locations which may have provided some more insights and perspectives.

This project was a bit time constrained due to the length of my class but I think it would be interesting to continue working on the design of the app, so I can get more practice with the design process. I definitely would like to add the calendar features to the prototype and see how that would be integrated.

As for the research, I would have liked to conduct the interviews with UX students of different schools and geographic locations which may have provided some more insights and perspectives.

Personal

Personal

This was my first UX project that I had worked on with a team. I definitely learned a lot about effective communication and collaboration. I also think my Figma skills got a lot stronger over the course of this project (finally got a good grasp on auto layout!).

This was my first UX project that I had worked on with a team. I definitely learned a lot about effective communication and collaboration. I also think my Figma skills got a lot stronger over the course of this project (finally got a good grasp on auto layout!).

Thanks for reading!